Is Your Website Credit Card Friendly?

In my last column I discussed the process of credit cardenabling your brick-and-mortar business. I pointed out thatresearch has shown that accepting credit cards can help increaserevenue and enhance cash flow. I also pointed out that you mayhave to look beyond your local bank for help in getting thingsset up. This week we will look at setting up an online paymentsystem for your business website. If you think hooking up abrick-and-mortar location with a credit card system stymies mostbankers, try asking them how to do it on your website.If you’ll recall, the question that spurred this topic came froma lady who went to her local bank for help in setting up acredit card acceptance system for her business and her bankerwasn’t very knowledgeable on the subject. I pointed out that herbanker’s ignorance of the subject probably wasn’t a reflectionon his skills as a banker, but a reflection on thecompartmentalization of the credit card aspect of banking.The fact is, most banks c…

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